Privacy policy
Last Updated: March 1, 2026
Phytoceuticals, Inc. d/b/a Phyto-C Skin Care ("Phyto-C," "we," "us," or "our") operates the website www.phyto-c.com (the "Site"). This Privacy Policy describes how we collect, use, disclose, and protect your personal information when you visit our Site, make a purchase, subscribe to our marketing communications, or otherwise interact with us.
INFORMATION WE COLLECT
Information You Provide Directly
When you interact with our Site, we may collect the following personal information:
- Name, email address, mailing address, and phone number
- Billing and payment information (credit card numbers are processed securely by our payment processor and are not stored on our servers)
- Account login credentials
- Order history and product preferences
- Subscription preferences (if you enroll in a recurring subscription)
- Skincare quiz responses and product recommendations
- Product reviews and ratings
- Survey responses
- Loyalty and rewards program participation data
- Communications you send to us (including customer service inquiries via email or live chat)
Information Collected Automatically
When you visit our Site, we automatically collect certain information using cookies, pixels, and similar technologies, including:
- IP address and approximate geographic location
- Browser type, operating system, and device information
- Pages viewed, links clicked, and time spent on the Site
- Referring website or source
- Shopping behavior (items viewed, added to cart, or purchased)
HOW WE USE YOUR INFORMATION
We use your personal information to:
- Process and fulfill your orders, including shipping and returns
- Manage subscriptions and recurring payments through our subscription platform
- Send transactional communications (order confirmations, shipping updates, subscription notifications)
- Send marketing communications, including promotional emails and SMS/text messages (with your consent)
- Administer our loyalty and rewards program
- Personalize your shopping experience and provide product recommendations
- Respond to your customer service inquiries
- Improve our Site, products, and services
- Detect and prevent fraud
- Comply with legal obligations
THIRD-PARTY SERVICE PROVIDERS
We share your personal information with third-party service providers who help us operate our business. These providers are contractually obligated to use your information only for the purposes we specify. Our service providers fall into the following categories:
- E-Commerce Platform: Shopify hosts our online store, processes payments, and manages order data. For more information, see Shopify's Privacy Policy.
- Email and SMS Marketing: We use Klaviyo to send promotional emails and text messages. Your email address, phone number, and shopping behavior may be shared with Klaviyo to deliver targeted marketing communications.
- Subscription Management: We use Appstle to manage product subscriptions. If you enroll in a subscription, your payment and order information is processed through this platform.
- Loyalty and Rewards: We use Yotpo to operate our loyalty and rewards program. Your account activity and purchase history may be shared to track and redeem rewards.
- Reviews: We use third-party review platforms to collect and display product reviews. Your name, email, and review content may be shared with these providers.
- Shipping and Fulfillment: We use shipping platforms (including ShipStation and Easyship) to generate labels and fulfill orders. Your name and shipping address are shared for delivery purposes.
- Customer Service: We use Commslayer to manage customer service inquiries via live chat and helpdesk. Your name, email, and message content may be processed through this platform.
- Analytics and Advertising: We use Google Analytics, Meta (Facebook/Instagram) Pixel, and other analytics tools to understand how visitors use our Site and to deliver targeted advertising. These services may collect information about your browsing behavior across websites.
- Surveys: We use post-purchase survey tools to collect feedback about your shopping experience.
- Accounting: Order and transaction data may be shared with our accounting software for bookkeeping and tax purposes.
- Affiliate Marketing: If you were referred to our Site through an affiliate link, limited information about your purchase may be shared with our affiliate platform to track referral commissions.
We do not sell your personal information to third parties for their own marketing purposes.
COOKIES AND TRACKING TECHNOLOGIES
Our Site uses cookies, pixels, and similar tracking technologies to enhance your experience and collect usage data. These include:
- Essential Cookies: Required for the Site to function (e.g., shopping cart, login sessions).
- Analytics Cookies: Help us understand how visitors interact with our Site (e.g., Google Analytics).
- Marketing Cookies: Used to deliver relevant advertisements and track campaign performance (e.g., Meta Pixel, advertising tags).
You can manage your cookie preferences through your browser settings. Disabling certain cookies may affect Site functionality.
Opting Out of Targeted Advertising
You can opt out of targeted advertising through the following resources:
- Network Advertising Initiative Opt-Out
- Digital Advertising Alliance Opt-Out
- Facebook Ad Preferences
- Google Ad Settings
SMS/TEXT MESSAGE MARKETING
By subscribing to our SMS marketing program, you consent to receive recurring automated promotional and transactional text messages (including cart reminders) at the phone number you provide. Consent is not a condition of any purchase. Message and data rates may apply. Message frequency varies.
You can unsubscribe at any time by replying STOP to any message. For help, reply HELP or contact us at hello@phyto-c.com.
We do not share your phone number with third parties for their own marketing purposes. Your phone number and opt-in data are shared with our SMS marketing platform (Klaviyo) solely for the purpose of delivering messages on our behalf. For questions about data privacy, please contact us.
DATA RETENTION
We retain your personal information for as long as necessary to fulfill the purposes described in this policy, comply with our legal obligations, resolve disputes, and enforce our agreements. If you request deletion of your data, we will process your request in accordance with applicable law, though certain data may be retained as required for legal, tax, or accounting purposes.
DATA SECURITY
We take reasonable measures to protect your personal information from unauthorized access, use, or disclosure. Our Site uses SSL encryption to secure data transmitted between your browser and our servers. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.
YOUR RIGHTS - UNITED STATES RESIDENTS
California Residents (CCPA/CPRA)
If you are a California resident, the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA) provide you with the following rights:
- Right to Know: You may request that we disclose the categories and specific pieces of personal information we have collected about you, the sources of that information, the purposes for collection, and the categories of third parties with whom we share it.
- Right to Delete: You may request the deletion of personal information we have collected from you, subject to certain exceptions.
- Right to Correct: You may request that we correct inaccurate personal information we maintain about you.
- Right to Opt Out of Sale/Sharing: We do not sell your personal information. We may share personal information with advertising partners for targeted advertising purposes. You may opt out by adjusting your cookie preferences or contacting us.
- Right to Non-Discrimination: We will not discriminate against you for exercising any of your privacy rights.
Other U.S. State Privacy Laws
Residents of Virginia, Colorado, Connecticut, Utah, Texas, Oregon, Montana, and other states with comprehensive privacy laws may have similar rights, including the right to access, delete, and correct personal information, and to opt out of targeted advertising. To exercise these rights, please contact us using the information below.
European Residents (GDPR)
If you are a resident of the European Economic Area (EEA), United Kingdom, or Switzerland, the General Data Protection Regulation (GDPR) and applicable local laws provide you with additional rights, including:
- Right of Access: You may request a copy of the personal data we hold about you.
- Right to Rectification: You may request that we correct any inaccurate or incomplete data.
- Right to Erasure: You may request that we delete your personal data, subject to certain legal exceptions.
- Right to Restrict Processing: You may request that we limit how we use your data.
- Right to Data Portability: You may request a copy of your data in a structured, machine-readable format.
- Right to Object: You may object to our processing of your data for direct marketing purposes.
- Right to Withdraw Consent: Where processing is based on your consent, you may withdraw it at any time.
Our legal bases for processing your personal data include: performance of a contract (processing orders), consent (marketing communications), legitimate interests (improving our services, fraud prevention), and compliance with legal obligations.
DO NOT TRACK
Some browsers offer a "Do Not Track" (DNT) signal. There is currently no industry standard for how websites should respond to DNT signals. As a result, our Site does not currently respond to DNT signals. We do, however, honor opt-out preferences through the mechanisms described in this policy.
CHILDREN'S PRIVACY
Our Site is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us and we will promptly delete it.
CHANGES TO THIS POLICY
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. We will post any changes on this page and update the "Last Updated" date above. We encourage you to review this policy periodically.
CONTACT US
If you have questions about this Privacy Policy, would like to exercise your privacy rights, or have concerns about how we handle your personal information, please contact us:
Phytoceuticals, Inc. d/b/a Phyto-C Skin Care
200 Central Ave
Hawthorne, NJ 07506
Email: hello@phyto-c.com


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